Using promotional items at festivals

Each year festivals throughout South Africa play host to thousands of excited festival goers. The electric atmosphere of the various festivals that are held throughout the country is enough to give those who attend some serious, positive vibes and memories that will last for many years to come. For a company that is serious about marketing, festivals provide the perfect setting in which to boost their brands and to distribute promotional items while they are doing so.

Festivals such as Afrika Burn could be great places to give away promotional items.
Festivals such as Afrika Burn could be great places to give away promotional items.

Imagine having 10 000 people walking past your stall, and for everyone that passes by you give them a promotional item. Such a huge recognition of your brand is going to boost your company in the most amazing ways, so long as you are smart about the way in which you do your marketing. Not all promotional gifts are going to suit the occasion and if you give a gift that does not suit the occasion or promote your company, chances are you are not going to be making that huge impact that you are hoping to make. From OppiKoppie outside Northam to Afrika Burn in the Karoo and Innibos in Nelspruit, you could tour the country with your promotional gifts and really spread your brand. Here are a few of the promotional items that you can give when you are thinking about this unique and interesting way to boost your brand.

  1. Sunglasses

In the Karoo desert, Afrika Burn turns a normally arid landscape into an artist’s fantasy world. Afrika Burn is an electric festival that is full of some of the nation’s most interesting people; people who build monuments to art, who dance with fire, who share their immense artistic talent. But it is still a festival that is happening in the desert where the sun is beating down and sunglasses are possibly going to be much appreciated. If you are planning on attending those festivals that happen outdoors then you should consider giving branded sunglasses to protect festival-goers from the bright African sun.

Sunglasses make great gifts.
Sunglasses make great gifts.
  1. Sweat Bands

A little while ago we wrote an article about the Color Run. Last year’s Color Run gift pack included a branded sweat band which runners could wear on the day. This is a great idea if your festival is a running festival, such as the Color Run, or even if it is a music festival where people will be standing outdoors in the heat, a sweat band with your corporate branding is going to make an impact.

  1. Water bottle

Water bottles as promotional gifts at races or music festivals are a hit.
Water bottles as promotional gifts at races or music festivals are a hit.

The last item on the list of great things to give to those at a festival is a water bottle to help keep people hydrated. At a festival such as OppiKoppi people are outdoors all day and in the heat, they could really do with a water bottle. The water bottle is also likely to become a memento of their time spent at the festival. People love to hold onto things like this and keep them for a long time which is a plus for your promotional gifts.

Looking for the right promotional items to give away at a festival? Look no further than Gift Wrap. With our huge selection, we will have the ideal promotional items for you.

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